Brand Identity + Website Design + Copywriting for The Welcome Dept. // A season worth coming home to. 🌿 A seasonal decorating and outdoor lighting business I founded and shaped from the brand identity and voice to the website experience. Warm neutrals, garden greens, whimsical illustrations, and expressive typography bring the charm of a beautifully styled home online. 🍂 Every detail feels personal and welcoming, helping homeowners explore our services, find their season, and leave the decorating to us.